With Josh Allen’s need for better outside weapons and looming contract talks for running back James Cook, the Buffalo Bills are staring down a challenging summer. Cook has made it unequivocally clear that he expects to be paid what he’s truly worth—reports suggest a figure of around $15 million per year, a steep ask for a running back. Adding further pressure, his price tag might have just skyrocketed following Saquon Barkley’s recent deal with the Philadelphia Eagles, which pays him $20 million per year.
Cook, who approaches the final year of his rookie contract in 2025, has repeatedly stressed the need for a new deal. His recent social media post on X, capped off with an affectionate “I love you Buffalo,” appears to be a strategic move aimed at nudging the Bills into finalizing his long-term contract. If the Bills fail to reach an agreement, there’s growing speculation that other teams might come calling as the new season nears.
Meanwhile, the conversation around Cook’s contract is intensifying. With the NFL free agency window opening soon, and in light of other significant roster moves—such as Hamlin’s major changes and the release of a veteran—the pressure is mounting on the Bills’ front office to deliver on their promise. Time is running out for the organization to demonstrate its commitment to retaining a key playmaker, and fans are left wondering if the Bills are ready to meet Cook’s demands or if they’ll risk losing him to another contender.
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